תיאור
What You’ll Do
Manage and optimize paid social campaigns across Meta and TikTok.
Analyze performance, funnels, traffic quality, and profitability.
Partner with creative teams to develop and test high-performing ads.
Run A/B tests across audiences, creatives, bidding, and campaign structures.
Identify opportunities to improve conversion and acquisition efficiency.
Use data, attribution, and incrementality insights to guide decisions.
Leverage AI tools to improve analysis, reporting, testing, and workflows.
דרישות
3+ years of hands-on performance marketing/paid social experience.
Proven experience managing Meta and TikTok campaigns end-to-end.
Strong analytical and experimentation skills, with Excel/Sheets/BI experience.
Experience with acquisition funnels, landing pages, creative testing, and traffic quality.
Consumer subscription/SaaS experience is a strong advantage.
Hands-on, self-driven, organized, and comfortable using AI tools.
תיאור
Key Responsibilities:
Manage high-volume engagement across social platforms (comments and DMs) using Zoho Social
Respond quickly, professionally, and clearly to customer inquiries
Build trust and confidence through thoughtful, informative communication
Navigate between management systems and native platforms (Instagram, TikTok, etc.) for personalized engagement
Qualify leads and guide relevant prospects toward booking in-store appoint
דרישות
Requirements:
Proven experience managing high-volume social media engagement – required
Proficiency in Zoho Social .
Native-level Hebrew with excellent written communication skills (English a plus)
Strong organizational skills, self-discipline, and ability to work under pressure
Results-driven with a strong sense of ownership
Background or interest in beauty/fashion – an advantage
Note: This role does not involve direct sales. The focus is on engagement, trust-building, and appointment coordination.
